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Making athletic performance an accessible goal for all

The Exos athletic performance focus is all about removing barriers to fitness self-actualization. For everyone.

Monument Health Sports Performance Institute in Rapid City, South Dakota, serves as a model for the future of human athletic performance training. Senior General Manager Sam Linart says the facility’s Launch Program is changing lives for the better – for good.

“Our Launch members may never have considered themselves athletes before,” Linart explained. “Or maybe they’re people who loved the gym at one time, but felt like they had to get in shape to get back to the gym.”

“Launch is for everyone, and the community response has been incredible.”

Launch makes fitness training accessible

Mike Latour, System Director of Musculoskeletal Services and Sports Medicine for Monument Health, said the initial goal with Launch was to provide a vehicle for integrating lifestyle medicine for Monument Health patients referred by their doctors and therapists.

“Launch members are coming back to the gym after a long time, or they may not have any fitness training experience,” Latour said. “They enter the program after being referred by physical therapists, physicians, or other members.”

“They stay because they can see and feel the results.”

With a huge and growing adult training population, Monument Health SPI has built a successful retention program focusing on providing a continuum of care that’s fully integrated with Monument Health medical care.

It’s more than personal training

“Launch is there for anyone,” Linart explained. “A typical workout incorporates body weight and light-weight movements for about 30 minutes in a small-group, coach-led session. It feels like personal training, but there’s an element of community camaraderie that’s essential to keeping members engaged.”

Launch participants are introduced to the full complement of Exos methodology, a little at a time. Coaches focus on teaching mindset, nutrition, movement, and recovery pillars in a way that’s immediately applicable to members.

“The classes focus on movement quality while building strength and cardiovascular health,” Linart continued. “While all four pillars play a role in the Launch program, the biggest take-away for most members is the mindset part. Their mindset shifts, they find their confidence, and believe in themselves, and they begin to see that they are capable of so much more than what they originally set out to accomplish walking through the doors.”

That’s why the Monument Health SPI program continues to grow.

Launching a Revolution at Monument Health

Monument members are able to take advantage of personal health coaching at any time during their Launch experience by signing up for Revolution.

The Revolution Program began as a 12-week virtual “conversation” about topics such as meal prep and building healthy habits. It’s now an in-person lifestyle discussion centered around building healthy habits.

Linart explained that a member might spend 3 months to a year in the Launch program, while Revolution is 3 months focused on behavior change. It can be combined with a training program to incorporate the movement pillar and, gradually, more challenging athletic performance training classes.

Both offerings are designed to remove barriers to entry for anyone interested in better overall health.

“Members move through Launch at their own pace,” Linart explained. “They work on building confidence and fitness, then move to Bridge or Return to Play, then adult performance training classes.”

Launch and Revolution membership continue to grow. With many people looking to re-engage in healthy habits they started – then lost – during the pandemic lock-downs, Linart says she doesn’t expect the hybrid introductory programs to be a passing phase. In fact, they’ve become a model for building community and engagement at similar Exos managed performance training sites.

“We currently serve 270 active adult performance members, and more than 45 youth and high school members,” she continued. “This is such a unique community, and the coaches really enjoy helping members achieve small victories and daily progress.”

“That’s what human performance is all about – getting better every day.”

About Monument Health Sports Performance

The Monument Health Sports Performance Institute teaches athletes, first responders, and community members behavioral health and lifestyle medicine. Exos Coaches and a Performance Dietitian offer individual and group training for members of all ages and physical abilities. Exos provides business consulting, staffing, membership, maintenance, community outreach, and ad hoc marketing support for the Monument Health System.

Learn more about Exos facility management and consulting services to see what a welcoming, accessible sports performance training program can do for your fitness facility and community.

Inova Sports Performance powered by Exos, Fairfax, VA

Site Offerings

Located inside Inova Fairfax Hospital and within an easy commute of Washington, D.C., Inova Sports Performance powered by Exos offers performance training and nutrition services to facilitate the peak performance of teams, individual athletes, and active adults. In cooperation with Walter Reed Army Medical Center, Inova also offers a Performance Reintegration Program for current military service members who have completed injury-related physical therapy, providing a bridge to service re-entry for high performers. 

Services at Inova include functional movement and performance testing, strength and conditioning, injury prevention and regeneration education, and nutritional counseling with a registered dietitian. In addition to the military cohort, Inova members include local youth, high school, and collegiate athletes, sports teams, and active adults within the local community. Training is offered in both small-group and individual settings according to member age group and performance goals.

Exos Management

Powered by Exos locations are fully managed and staffed by Exos performance specialists. Exos Community Operations team members work in concert with Inova Fairfax Hospital administrators to build programs and revenue streams that support the hospital system’s brand and objectives. Exos Community Marketing support is available on an as-needed basis to assist with communications and marketing strategy and consulting and co-branding efforts.

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Mercy Fitness Center I-35, Edmond, OK

Site Offerings

Mercy Fitness Center is a 50,000 square foot state-of-the-art facility with the latest in technology and equipment. Located inside Mercy Clinic I-35, the fitness center offers medically integrated programming and works with clinic physical therapy, orthopedics, and nutrition professionals. In addition to an expansive fitness floor and indoor walking/running track, Mercy Fitness Center has a saltwater aquatics area with two pools and a spa. The center is also home to Mercy Sports Performance and has dedicated fitness studios, a cycle studio, and offers a full group exercise schedule, personal training, massage, swim coaching, and an onsite member childcare facility.

Exos Management

Since 2017, Exos Community Operations has managed Mercy Fitness Center’s operations, staffing, programming, ancillary services, and marketing promotions. Mercy Fitness serves more than 2,500 members and generates an average of more than $1 million per annum for Mercy Clinic. 

Exos Marketing Support

Exos Marketing provides marketing strategy and support in partnership with Mercy Marketing and Exos staff. The team manages a promotions budget that averages $8,000 monthly and includes internal and external communications, digital advertising, website management, and brand and reputation management.

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Minnesota Timberwolves Exos Team Services Agreement

Managed by Mayo Clinic Sports Performance powered by Exos, Minneapolis, MN

Mayo Clinic Sports Performance is an Exos-managed entity with two locations at Mayo Clinics in Minneapolis and Rochester, Minnesota. Sports Performance Coach and site manager Luke Corey manages Team Services Agreements, to include services for 15 rostered players and 40 operations staff within the Minnesota Timberwolves NBA Franchise.

Exos TSA Services

As the Timberwolves Exos TSA Coach, Corey attends every practice and game during the NBA season. A registered dietitian and certified performance specialist, he performs regular nutrition evaluations, hydration testing, pre- and post-game supplementation, and general nutrition and performance counseling, both in person and virtually depending on team member needs.

TSA Services also include specialized menu planning and meal preparation and delivery for players. Corey works closely with team trainers, coaches, and players to ensure that nutritional support aligns with overall and individual performance goals.

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Children’s Sports Performance powered by Exos, Plano, TX

Site Offerings

Located inside Children’s Health Andrews Institute of Plano, Children’s Sports Performance powered by Exos provides customized training and nutrition coaching for local youth, high school, and adult athletes. A medically connected performance site, Children’s Sports Performance specializes in Return to Sports training and works with Children’s medical professionals to manage post-physical therapy patients’ advanced sports rehabilitation needs. The site also manages Team Services Agreements with local sports teams and offers sports-specific camps focused on high-performing athletes of all ages. Coaching includes nutrition counseling, functional movement and performance screening and coaching, and individualized, goal-based training in a small-group setting.

With fewer than 100 members, Children’s Sports Performance powered by Exos is an elite-level training facility focused on exceptional service and performance-driven results.

Exos Management

Children’s Sports Performance comprises a team of highly dedicated Exos Fitness Specialists whose focus is community education and growing the client’s revenue streams. The Exos Community Management scope includes staffing, operations, member management, and consulting with Exos Community Marketing on an ad-hoc basis when requested by the Children’s Hospital marketing team. 

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